bags to riches: Louis Vuitton flagship store opened in Tel Aviv

  World's most valuable luxury brand brings its famous logo in leather and a large and luxurious home in Ramat Aviv Mall

North Tel Aviv is about to be even more chic. Louis Vuitton is a luxury brand in the world's best known, opened its flagship store on Thursday in the Israeli Ramat Aviv Mall, and with it comes an invasion of their iconic logo, the initials LV lock.

The new store of 300 square meters, which is designed by the architect Panagiotis Chatzinas, a frequent collaborator of separate areas for women Louis Vuitton handbags, shoes, men's and other collections. The goods will mix items emblematic, with fresh interpretations of the season and the latest accessories.

The interiors will reflect Louis Vuitton other jewels in the world, with the exception of Israel illustrations on the walls to give a local touch. Of course it will be dedicated to the rare and unusual leather VIP area, hidden behind closed doors and with a marketing expert at your service.

Prices will range from 2500-15800 NIS NIS for bags, NIS, NIS 10300-22000 for luggage, NIS, and NIS 2.090 to 3.150 for shoes.

Louis Vuitton founded his eponymous fashion house in Paris in 1854, have his signature handbags and luggage now synonymous with wealth of old. When designer Marc Jacobs, the artistic director of LV was appointed in 1997, the label has expanded its international activities, moving in ready-to-wear fashion, footwear, accessories, watches, sunglasses and jewelry, all sold through a network of 463 branches to spread throughout the world.

The brand, the name of the planets most valuable for the eighth consecutive year, is now part of the largest empire of the luxury brand in the world, Paris-based LVMH Moet Hennessy Louis Vuitton. Under this umbrella of gold is a number of other well-known fashion brands like Christian Dior, Givenchy, Fendi and Celine. The conglomerate, estimated at $ 22700000000 in 2013 (after the 2012 Millward Brown BrandZ study by 12 percent compared to 2012), is headed by Bernard Arnault, the richest man in France.

Louis Vuitton introduced a small boutique shop in Kikar Hamedina in Tel Aviv for the past 12 years. The business, which mainly bags that sold recently closed.

Four years ago, Louis Vuitton Tel Aviv has received the prestigious series of guides to the city, it publishes each year. In the leadership Tel Aviv is described as an open and elegant city, the center of gay culture and the Israeli left, still waiting for the coming peace with its neighbors.

Although the arrival of the star can not contribute to these questions, at least, Tel Aviv is becoming a bit more elegant.