2013年4月18日星期四

VCs swoon for vintage Chanel, Gucci and Louis Vuitton with $ 14 million for Real Real


  Luxury never gets old, at least not for the love of fashion, which is probably why venture capitalists have over 14 million TheRealReal "are used scraped" a luxury market where you can find online Chanel bags, Hermes scarves and other luxury items for as much as 90 percent of the original price.

Founded by Julie Wainwright is a flash sales site in San Francisco, which has more than 750,000 members and more than 1.5 million visits per month. How it works: The Real Real ownership of objects increases from vendors in major U.S. cities before selling his own team of merchandisers, the authentication gemologists and professionals that the items are authentic (important because space in these fakes abound) . He returns to 70 percent of the purchase price.

"We are the way people perceive their wardrobe designer and luxury items change," CEO Wainwright said in a statement announcing the tour today. "We offer shippers the opportunity to get a return on that they originally paid for their luxuries, effortless and lucrative."

Driven by cost-conscious boomers still fashion-loving, one of a growing number of websites and mobile applications that specialize in vintage products.

An interesting twist for subscription details TheRealReal: those who pay are the side as members of the "First Look" $ 5 per month to get a look at the goods 24 hours before the flash sales even open doors. "Never sweat another stamp SOLD" says the website.

Canaan Partners, Greycroft Partners and e.ventures: The Series B round of financing, which use the company to expand its infrastructure to support the rapid growth, led by Interwest Partners with participation of all investors series. The company has also added new strategic investments TMT Ventures, Panarea capital and business journalist Suzy Welch



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